Client: Tags Plan Book
AnnMarie Banasik

Client: Tags Plan Book

By AnnMarie Banasik

Skills
Market Research Qualitative Research Mixed Methods Research Advertising Strategic Communications Brand Strategy
Link

slideshare.net

This was a college capstone project.

Tags is a new, proximity-based social media application designed for mobile phones. The campaign developed was positioned to transition Tags from not only being ingrained in the consumer's life, but to become an app they could not imagine their lives without.


AnnMarie Banasik

Client: Tags Plan Book

By AnnMarie Banasik

Skills
Market Research Qualitative Research Mixed Methods Research Advertising Strategic Communications Brand Strategy
Link

slideshare.net

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