Kilimo Bora: Service Design
Geronimo Ramos

Kilimo Bora: Service Design

By Geronimo Ramos

Skills
Design Community Prototyping Presentations User Research
Link

geronimocramos.com

For eight weeks I was immersed in the rural village of Birini, Coast, Kenya to gain a better understanding of community challenges and resources. Birini is a community where families largely live on less than $2 a day. I led a human-centered design project and teamed up with four local community members to develop asset-based business concepts. After two months, we launched one of our prototype business models named 'Kilimo Bora' - meaning better farming in Kiswahili. The farming service model projected a 1,800% increase in profits for clients.


Geronimo Ramos

Kilimo Bora: Service Design

By Geronimo Ramos

Skills
Design Community Prototyping Presentations User Research
Link

geronimocramos.com

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