Launch of Roche Molecular Diagnostic's new lab system
Sima Sanghvi

Launch of Roche Molecular Diagnostic's new lab system

By Sima Sanghvi

Link

cobas68008800.com

Branding, discovery, marketing strategy and execution of Roche's launch of their new cobas 6800/8800 lab diagnostic system with Dudnyk SF.


Sima Sanghvi

Launch of Roche Molecular Diagnostic's new lab system

By Sima Sanghvi

Link

cobas68008800.com

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