Sandy Liu

Sandy Liu

5.0 · 10 Reviews

Great For

Immigrants Men Entry Level Career Changers Women Product Management Creatives Founders Executives Managers New Grads

Helps With

Business Growth Mock Interviews Resumes Leadership Confidence Work/Life Balance Networking Relocation Salary Negotiation


Design Food Advertising Social Impact SaaS Non-Profits Automotive Sales Social Media Marketing Ecommerce Enterprise Consumer Education Startups Tech Entertainment

Worked With

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Sandy is an experienced marketer and Harvard MBA, her work spans from start-ups to large tech (Adobe), also a founding team member of a top 10 ad agency. She has coached clients on leveling up their careers and if, how and why consider an MBA.

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Sandy is an experienced marketer with almost a decade of experience developing customer centric & data-driven marketing strategies for start-ups, large businesses & nonprofits across East Asia, New England, Silicon Valley and Vancouver. She is a Harvard MBA and a founding team member of TBWA Taiwan (Top 10 global ad agency), establishing the digital marketing department and built foundations growing the company to 50+ people. She is now running her own marketing consultancy focused on helping arts & cultural industries thrive through entrepreneurial management, technology & experiential marketing.

She believes in strategic and thoughtful experiments in finding a person's true calling. This belief has led her to transition her career from agency to in-house, from solely marketing to an MBA in general management, from being employed to entrepreneurship, all while moving to different geographies around the world.

Over the past 4 years, she has guided her clients to explore the "why" behind their career plans and how to build enough patience, motivation and courage to land that dream job. She also specializes in top MBA application prep, handling relocation and navigating the H1B visa. She believes that we all have the ability to live the full career we aspire to have, we all just need a little encouragement and recognizing our wins.



· 09/10/19 · Basic Plan

Sandy was a great listener, and offered valuable feedback on the tactical and personal struggles of entrepreneurship.

Sabina Luu

· 08/22/19 · Pro Plan

Sandy was great! She helped me practice for my interviews, helping me to speak more succinctly about the work that I do and to ultimately, help me get a job! When it came down to the painful (and entirely unexpected!) process of figuring out which of my two job offers were the better choice for me, she was able to keep me focused and on track so I could better evaluate which position was the best option for me and my career. Definitely recommend!

James Kim

· 08/13/19 · Coaching Intro

Sandy is very knowledgeable at her craft and the industry. If you've gotten your feet wet in the industry and want to figure out your next step I highly recommend you consult with Sandy! Thank you Sandy!


· 08/01/19 · Career Coaching

Sandy really helped me figure out what's important to me. The advice she gave will help me to land a job I really want. Thank you!

Andy Atassi

· 07/23/19 · Coaching Intro

Sandy is amazing to work with, she is so helpful and easy to communicate with.

AP Sharma

· 07/11/19 · Coaching Intro

I received very useful inputs from Sandy to pursue product marketing roles in tech industry. She was quick to identify the challenges I faced in landing interviews and shared actionable suggestions. I really appreciated that Sandy did not rush the discussion even though we went a couple of minutes over time.


· 07/07/19 · Coaching Intro

Sandy provided great tools and practical feedback regarding how to get unstuck in my current career. I appreciate her thoughtful perspective and tactical advice to focus on the “why” behind my career choices before tackling other concerns. I recommend Sandy’s coaching to anyone interested in exploring a career transition!

Diane Thao

· 06/24/19 · Coaching Intro

Sandy was very helpful during my call and really helped my confidence. I can't wait to search securing interviews again and apply tips from our call!


· 06/21/19 · Pro Plan

Not only did Sandy take her time to help me with a last minute mock interview for an call that I had scheduled for the next morning, she was thorough and immediately was able to identify my weaknesses in the interview process. She also followed up with some helpful information to help me prep for my interview, so I felt much better about the interview when it arrived.


· 06/20/19 · Coaching Intro

Sandy was great! Although it was just a 15 minute intro appointment, she spent significantly more time on it than that, taking time to look through jobs that I was interested in, reviewing my resume, etc. She took the time to address my concerns and provided solid feedback on how to move forward in my search. Highly recommend!